M2/04 V-Series strap

M2/04 V-Series strapA SEVENFRIDAY 10 YEARS IN THE (watch)MAKING! They say that all good things come to those who wait. Well, judging by the new M2 04 from SEVENFRIDAY, wed say its spot on! And about time too! This new timepiece is not just a celebration of our 10 year anniversary rest assured we will celebrate. Butits rather a distillation of all the key ingredients that caused SEVENFRIDAY to be noticed when it burst on the scene a decade ago. Ergo the new M2 04 is

Style: Elegant

the S3/01 strips down the watch mechanism to its chassis

Encased in an aerodynamic

with the use of gold

SEVENFRIDAY hits the road with the P3B/06 Red Racing Team

” The multi-level interface features a centralized 12H disc recalling the saw blade

HIGH DOSE OF CARBS

We are not afraid to stand out

A striking visual feature of the ME is undoubtedly the three cut out sapphire glass pieces

With predecessors like the T-Tiger

brutalism meets aerodynamism in a design inspired by the raw aesthetics of industrial heritage

designers have included a blue highlight